Saturday, 13 December 2014

WelDest eHandbook now available online

The WelDest Project team is very pleased to announce that our project has come to a successful completion and the results are now freely available to the public.

WelDest – Health and Well-being in Tourism Destination – was a project funded with support by the European Commission, and which saw the collaboration of five higher education institutes from Austria, the Czech Republic, Finland, Germany and the United Kingdom. The aim of the project was to create a framework and toolkit for destination management organisations, public bodies and private companies in destinations looking to develop or strengthen themselves as health and well-being destinations.

The main outputs of the project is the e-handbook, Developing a Competitive Health and Well-being Destination, which brings together theory on the major concepts related to health and well-being tourism, along with practical suggestions for the industry and case studies illustrating best practices.

The companion to the e-handbook is the self-assessment and development tool, designed for destinations looking to assess their potential as health well-being destinations and identify their strengths and weaknesses or gaps in the development process. Academic institutions or organizations from the industry can also take advantage of the course design that accompanies these outputs, and which can be used to guide courses or training on the topic of health and well-being destination development. Both the self-assessment tool and the course can be accessed through the links on p.2 of the e-handbook.

We are delighted to be able to share these results with the public, and hope that whether you are in academia or in the private or the public sector, you will find them both useful and beneficial.

Friday, 28 November 2014

Welcome to the Malverns


Although the Malverns is an all year round tourism destination offering breath-taking scenery and wonderful air, it is the autumn and winter when the true essence of the land comes in to its own. Take long walks in crisp clean air over the Malvern Hills that divide the Counties of Herefordshire and Worcestershire, and discover the fortifications of Iron Age encampments still visable on the landscape.

100 years ago Malvern was a key destination for watercure. Although you no longer need to take cold baths and run up the Malvern Hills before breakfast to experience wellness. You can still experience the quality that Malvern has always been famous for in its visitor accommodation such as the Malvern Spa Hotel and the Elms Spa Centre Hotel in nearby Abberley.

Malvern also has a growing community of wellness practicioners offering a wide range of natural holistic treatments.

The Malvern Spa Hotel has a wide range of experiences including Britains first Kelo aromatic Wood Sauna.

The town and surrounding area is now becoming a key destination for those who enjoy quality wellness and relaxation all year round.